|
Press Contact:
Deidre McHugh-Tichner
DMT & Co. Marketing and Communications, LLC
603.448.1525
dmtco@comcast.net
TO SCHEDULE AN INTERVIEW WITH AMY FOWLER, OWNER OF SPLASHSKINS BY MADMAX,
ON THE TOPIC OF UV PROTECTION, PLEASE CONTACT 603-448-1525.
Amy is a member of the Maryland Coalition for Skin Cancer Prevention.
Through the coalition, she is certified to teach American Cancer Society's
Sun Safe curriculum at Preschools and Child Care Centers
Holding Splashskins by MadMax Up to the Light
Potomac, MD – October 2008 – UV (ultraviolet) protective swimwear has
proven its worth in the United States and around the globe. Dermatologists
recommend fabric coverage as the best protection for those who will be out
under the sun’s harmful rays. Children and teenagers have more sensitive
skin than adults do, and over 80% of a person’s lifetime exposure to the
sun occurs by the age of eighteen. UV protective swimwear, originated in
Australia, has risen in popularity as more and more parents consider the
health factors and everyday practicality of purchasing high-quality UV
protective swimwear and clothing for their children.
However, not all so-called UV protective swimwear and clothing perform as
advertised. How can consumers be assured they are really getting the
protection that such garments promote? UV protection is guaranteed through
an established leader in the UV swimwear market—Splashskins by MadMax(.
Splashskins are made of the highest quality, 50+ UPF rated fabrics
available. It should be noted that 50 Ultraviolet Protection Factor is the
highest rating given to fabric and equates to at least 97.5% UV blockage.
The standard to which the fabric is tested is AS/NZS 4399:1996; the
standard developed in Australia. “Our policy is a 100% guarantee to
consumers purely through the construction of our products,” says Amy
Fowler, owner and creator of the Splashskins line.
Along with the high-quality UV fabric, Splashskins swimwear is adorned
with chunky zippers and sewn with double-stitched seams. Splashskins by
MadMax( suits are brightly colored, including Turquoise, Pink, and Sea
Blue. Solid colors are often paired with the swimwear line’s signature
bold patterns. Children wearing Splashskins can easily be spotted in any
body of water or at a distance, making it easier to find them in a busy
beach or pool area. With such features--stitching, bold colors and stylish
patterns such as ‘Liquid Teal’ and ‘Storm,’ Splashskins swimwear and
accessories provide long-lasting quality and protection for families.
Splashskins by MadMax( are available in one piece Unisuits as well as
’Splashshirts’ and ‘Splashshorts’ separates with coordinating hats and
sunglasses. View the line of UV-protective swimwear of Splashskins by
MadMax at www.splashskins.com .
|
